Contour Curve, your new favourite makeup tool.
With Contour Curve, we wanted to create a brand that would instantly compete with the best brands in their market and also look like there is a well know heritage behind it. We used black and white in colour with a subtle nude peach for accent, we carefully chose fonts and weights to be used across all branding to ensure uniform in all aspects. With the packaging we wanted the pouch to be loud and visually eye catching but with keeping to the high end feel. With the help of our branding Contour Curve in now flourishing in the makeup market worldwide.
We created an E-Commerce store for Contour Curve, their goal was to have a website that was simple and easy to make a quick purchase. We designed the site with minimalism, bold colours and well crafted photography to entice customers to purchase their product. We also added subscription pop ups currency converters and email strategies to help the buying process.